Imagine that you have one of the best, safest, and most sustainable roofing materials that money can buy.
You truly believe in your own product and rightly so, but many customers are still not familiar with it. Icopal, a multinational in roofing materials with its head office in Groningen, was certainly not about to throw in the towel. So it went in search of a solution with P5COM. Together, based on clear analyses and a tight focus on the customer’s needs, we found a realistic and pragmatic route for this technically advanced product.